The logo that appears as the central motif on this poster came into existence in 1996 as the official logo of the Sydney 2000 Olympic Games, replacing the earlier 'squiggly banner' logo of the Sydney bid. Much controversy surrounded the introduction of this logo, partly as a result of the complicated and drawn out process of calling for design submissions.

The poster was one of a series of collector's edition posters commissioned by the Sydney Organising Committee for the Olympic Games (SOCOG) to commemorate the Sydney 2000 Olympic Games. It is popularly referred to as the 'logo poster'. Although perhaps the most widely disseminated of all the posters designed for the Sydney 2000 Olympic Games, and therefore the most familiar, it was not in fact the official poster of the Sydney 2000 Games. The poster nominated by the then President of the International Olympic committee (IOC) to be the official poster for the Games was actually the 'Athletics (running)' poster from the series of eight sports posters produced just prior to the opening of the Games in September 2000.

FHA Image Design

Avalon Art & Framing Gallery Pty Ltd, Avalon.

Previously displayed in the one of the offices at the Sydney Organising Committee for the Olympic Games headquarters at Jones Street, Sydney.

Made for and owned by the Olympic Coordination Authority/Sydney Organising Committee for the Olympic Games, and donated to the Powerhouse Museum after use in the Games.

Poster, framed, Sydney 2000 Olympic Games logo poster, colour offset print on paper, designed by FHA Image Design, Sydney, 1999- 2000

Poster, in rectangular black timber frame with a glass plate and white mount. Poster is blue with a silhouette of athlete running in the background and Opera House in bottom left-hand corner. The names of participating countries and Olympic sports are printed in small text throughout the poster. The Sydney 2000 Games logo with white text "Sydney 2000" and white interlinked Olympic rings is centred in the poster. This same logo but with black text and coloured rings appears in the right-hand corner. In the left-hand corner is white text "Games of the/ XXVII Olympiad/ The Olympic Posters" in English and French. On the back of the frame is a white nylon cord, doubled over and stapled to the sides to allow for hanging. There are 4 stickers on the back of the frame. In the top left-hand corner are two barcode stickers, and one with black text: "Sydney 2000 Olympic Logo Poster Millennium/ Blue Man Poster - Framed." At the centre back at the bottom of the frame has a gold rectangular label with the name and address of the framer in black text.

Made: 1999 - 2000

2001/84/473

1999 - 2000

1085 mm

785 mm

23 mm