Travel scrapbook, paper / cardboard, Pioneer Highway Holidays' ten day coach tour from Sydney to Brisbane round tour via Pacific Highway and New England Highway, 30 October to 8 November 1954, compiled by Miss Dorothy Palmer, Sydney, New South Wales, Australia, probably 1954
This scrapbook contains photographs, postcards, maps, a luggage label, serviettes and itineraries relating to an Ansett Travel Services' Pioneer Highway Holidays' 10-day coach tour from Sydney to Brisbane from 30th October to 8th November, 1954.
It emphasises the leisurely nature of travel and tourism in the 1950s when 10 days were taken to undertake a return trip from Sydney to Brisbane. This was at a time when the journey was just as important as the destination for a holiday. This is illustrated in the itinerary which noted that the first stop on the tour, after leaving Sydney, would be morning tea at Berowra. During the 1950s the Pacific highway was a single-lane winding road punctuated by vehicular ferry river crossings such as over the Clarence River at Harwood which is illustrated in the scrapbook. It is vastly different from the fast, multilane highways and bridges which now (in 2010) race tourists up the coast to beach holiday destinations.
The scrapbook illustrates the formal gentility of the time when scheduled morning tea, lunch and afternoon tea stops were at kiosks, tea rooms and hotels. (This was almost 20 years before the first McDonalds fast food outlet arrived in Australia at Yagoona, New South Wales, in 1971.) Fellow passengers photographed in the scrapbook are captioned very formally such as "Miss Macpherson and Mr and Mrs Hubball". A group photograph taken at Coolangatta, Queensland, with the Pioneer bus and the tourists shows many of the men wearing suits and ties and the women in full-skirted floral dresses with pearls.
This scrapbook is one of a collection of four which provide an insightful look into intra-State and interstate tourist travel in Australia in the 1950s. They illustrate a change in society over the last 50 years in terms of how people travelled, what they saw and where they stayed. The scrapbooks are significant because they illustrate changes in tourism, as well as the economic, social and transport history related to travel in the 1950s through the compilation of transport and travel ephemera.
The travel scrapbook is thought to have been compiled by a Miss Dorothy Palmer of Sydney, New South Wales, probably in 1954.
The printed Pioneer coach itinerary notes indicate that the passenger for the trip was Miss D. Palmer. The coach captain was Frank Green for the outward journey and Roy Haines for the return journey. The tour left Sydney on Saturday, 30th October, 1954, with overnight stops at the New South Wales coastal towns of Taree, Coffs Harbour and Ballina before reaching the Kingsley Hotel in Brisbane. Day tours to Mt Tamborine, Mt Cooth-tha and the Elouerea Tourist Farm were undertaken from Brisbane. On the return journey through the inland route of New South Wales the tour had overnight stops at hotels at Tenterfield and Tamworth.
The scrapbook was purchased by the donor from Abbey Furniture of Leichhardt, a Sydney suburb, in about 2003. No information is known about the probable original compiler, Dorothy Palmer.