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Parent object
Pictorials > Advertising posters

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2004/11/1-1 Poster, advertising, 'Here's To'ee. Stepping into highest favour. Tooheys Mild Bitter Ale', paper, Tooheys Limited, Australia, c1930- c1950.
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Object statement
Poster, advertising, 'Here's To'ee. Stepping into highest favour. Tooheys Mild Bitter Ale', paper, Tooheys Limited, Australia, c1930- c1950.
The poster is unsigned but is similar to the work of Gert Sellheim and other Modernist graphic designers. Produced by Publicity Studios, Sydney.
The poster was created for Tooheys Limited between 1930 and 1950.

 This text content licensed under CC BY-NC.

Description
Poster, advertising, 'Here's To'ee. Stepping into highest favour. Tooheys Mild Bitter Ale', paper, Tooheys Limited, Australia, c1930-c1950.

Multicolour lithographic poster in portrait format, colour image and text, for exterior display. The poster features a stylised figure of a man carrying an oversised beer bottle, stepping onto a plinth, the plinth carrying the title of the beer, Tooheys Mild Bitter Ale. The poster is captioned 'Here's To'ee. Stepping into highest favour'. The poster is unsigned but is similar to the work of Gert Sellheim and other Modernist graphic designers. Production information at the base of the poster, outside the border.
Made: Tooheys Limited; Sydney

Made: Publicity Studios; Sydney

Designed: 1930 - 1950
Marks
Printers details at lower centre edge of poster, outside the border, printed text in black ink 'Publicity Studios, Sydney, BW 7061'.
2004/11/1-1
Height
1020 mm
Width
770 mm

 This text content licensed under CC BY-SA.
Acquisition credit line
Purchased 2004

This object record is currently incomplete. The information available may date back as far as 125 years. Other information may exist in a non-digital form. The Museum continues to update and add new research to collection records.
Short persistent URL
Concise link back to this object: http://from.ph/341246
Cite this object in Wikipedia
Copy and paste this wiki-markup:

{{cite web |url=http://from.ph/341246 |title=2004/11/1-1 Poster, advertising, 'Here's To'ee. Stepping into highest favour. Tooheys Mild Bitter Ale', paper, Tooheys Limited, Australia, c1930- c1950. |author=Powerhouse Museum |accessdate=25 May 2013 |publisher=Powerhouse Museum, Australia}}


Copyright
Images on this site are reproduced for the purposes of research and study only. Whilst every effort has been made to trace the Copyright holders, we would be grateful for any information concerning Copyright of the images and we will withdraw them immediately on Copyright holder's request.
Object viewed 762 times. Parent IRN: 2129. Master IRN: 2129 Img: 68343 Flv: H:2280px W:1704px SMO:0 RIGHTS:.