Vernon Lorrimer was one of Sydney's leading graphic designers of the 1920s-1950s.

The display card emanantes from a Sydney Department Store, which particular store is unknown.

Display card, advertising, 'Fitform menswear / Also Formfit Junior for Boys', cardboard, Vernon Lorrimer, Australia, 1930-1940
Shaped display card, advertising, 'Fitform menswear / Also Junior Fitform for Boys', colour silk screen print on cardboard, design taken from a water colour painting by Vernon Lorrimer, irregular, arched shape, upright format, central image depicting a man and a boy standing before a mirror, each with his right hand grasping his tie and his left on his hip, the man wears a grey shirt and trousers, with a brick red tie and shoes, and the boy a khaki Boy Scout uniform, the artist's signature is printed in the bottom right corner of the image, "Fitform Menswear" and "also Fitform Junior For Boys" are printed in circular cameos in the top right corner, "Guaranteed Garments", is printed vertically down the right side, and the slogan "For All who demand value, comfort & appearance" across the bottom.

Designed: Lorrimer, Vernon;

Made: 1930 - 1940

The artist's signature "VERNON LORRIMER" in the bottom right hand corner of the image; On the reverse: "$480" in pencil in top right corner.

93/312/26

623 mm

284 mm

3 mm